Children’s Hospital Los Angeles Launches Second Annual #MakeMarchMatter Fundraising Campaign

More than 100 Southern California businesses will rally individuals to raise $1 million during March in support of pediatric care and research at CHLA

Article ID: 670441

Released: 1-Mar-2017 6:05 PM EST

Source Newsroom: Childrens Hospital Los Angeles

  • Credit: (photo by Keats Elliott)

    In the photo (L-R), entertainment superstar Kim Kardashian West was on hand to kick off the second annual Children’s Hospital Los Angeles Make March Matter fundraising campaign with patients Saylor Pierson, 7, and Grace Rose, 14. The campaign aims to raise $1 million in March. (Pierson is the campaign's poster girl).

Newswise — LOS ANGELES (March 1, 2017) – Children’s Hospital Los Angeles (CHLA) launched its second annual Make March Matter™ campaign Wednesday. Longtime CHLA supporter Kim Kardashian West joined the hospital to kick off the campaign, which has attracted the commitment of more than 100 businesses in Los Angeles and the Coachella Valley. The month-long community fundraising drive is helping local businesses rally community participation to raise $1 million in the month of March to support children’s health in Los Angeles and surrounding communities.

“Make March Matter is a movement uniting companies and individuals to bring awareness to the healthcare needs of children and to maintain the programs and services at CHLA that address those needs,” says Children’s Hospital Los Angeles president and CEO Paul Viviano. “We are fortunate to have such a compassionate and loyal group of partners helping us to fulfill our mission of creating hope and building healthier futures for our patients and their families.”

Each year, CHLA treats children who face a broad range of health issues, from common illnesses to traumas to chronic diseases. The hospital is also dedicated to innovation, supporting advances in research designed to improve pediatric health outcomes and partnering with physicians across the nation to bring the best care here to children in Los Angeles.

The hospital relies on the generosity of the community to support its groundbreaking pediatric research and the complex care it provides for critically ill and injured children. Last year, 67 local business and corporate partners helped the inaugural campaign exceed its $1 million goal, raising a total of $1.3 million to aid in funding life-saving care for children in Los Angeles.

Here’s how the community and individuals can help Make March Matter:

• Support the businesses that support CHLA. For a complete list of the more than 100 participating partners and local events taking place throughout the month of March, go to MakeMarchMatter.org.• Make a donation at MakeMarchMatter.org. • Individuals may share how they are participating in the campaign on social platforms using #MakeMarchMatter

Corporate PartnersCorporations across the southland have agreed to support community members in giving back. Each business has selected a unique way to contribute to the campaign’s collective impact—some sell specific items with proceeds supporting CHLA patients, others devote a portion of overall sales for the entire month and still others create their own unique fundraising campaigns to galvanize their employees and consumers to contribute.

"Panda Restaurant Group is honored to be part of Children's Hospital Los Angeles' Make March Matter campaign again this year," says Calvin Lee, vice president of Operations. "Giving is one of Panda's core values and it inspired our associates' passion to raise $350,000 to help children in need last year. We are committed to be the campaign's top fundraiser again in 2017."

By visiting, shopping and dining with a business supporting #MakeMarchMatter, individuals can activate donations to support the care of patients at CHLA. Los Angeles-area businesses participating in this year’s Make March Matter campaign include:

7-ElevenALCAlfred CoffeeAlice & OliviaAnita Ko JewelryBeacon Echo ParkBellacuresBird PickBlastoff ComicsBobbleCalifornia Pizza KitchenCambriaCatch LACavaChampagne BakeryCJ Free JewelryCopa VidaCR&A Custom, Inc.Credit Unions For KidsCycle HouseDaphyl'sDavid Chin, DDSDelta - Sky ClubDrybardTox Day SpaedenationEmi JayExpress Employment ProfessionalsExtra Life UnitedFishing with DynamiteFluff IceGrounded KidswearHalf & Half Tea HouseIHOP - National Pancake DayKeller Williams Kendra ScottLarchmont Sanctuary SpaLazy DogLease AdvisorsLifescarfLil’ Simmzy’s on the DeckLittle MinisLos Angeles ClippersLove Your MelonLuxAnthropym0851 Los AngelesManhattan Beach Post MarriottMatthew's JewelryMendocino FarmsMichael StarsMollaSpaceNeiman Marcus Beverly HillsNigel Beauty EmporiumNo Rest for BridgetOld VenicePanda ExpressPapa John’sPez CantinaPlanet BluePrAnaProdegePump StationRag & BoneRalph LaurenReal Naked TeaREMAXRite AidRock & BrewsRockN’ FishRosie GSamy’s CameraSea Level Restaurant at The Shade Hotel Redondo BeachShake ShackSimmzy’sSkylight BooksSmitten Ice CreamSt. John - Beverly HillsSTK Los AngelesStrawberry NotesSugarfinaSuperbaTerranea ResortThe AgencyThe Arthur JThe PointThe Strand HouseTheoryTin Roof BistroViolet GreyWestfield MallsZinc Lounge at The Shade Hotel Manhattan BeachZR Brazilian Jujitsu Studios

For a full list of businesses supporting the campaign in the Coachella Valley, visit http://www.MakeMarchMatter.org.

Make March MatterMake March Matter is an annual fundraising campaign that builds awareness and support for children’s health in Los Angeles. The campaign supports Children’s Hospital Los Angeles—a nonprofit pediatric academic medical center dedicated to offering more than 350 specialty programs and services to help the health of children. The goal of the campaign is to raise money in support of Children’s Hospital Los Angeles to ensure that all of its pediatric patients receive the critical lifesaving care they need.

About Children’s Hospital Los Angeles Children’s Hospital Los Angeles is dedicated to creating hope and building healthier futures for children. Founded in 1901, CHLA is one of the nation’s leading pediatric academic medical centers and is acknowledged worldwide for its leadership in pediatric and adolescent health. The hospital relies on the generosity of the community to support its groundbreaking pediatric research and the complex care it provides for critically ill and injured children.


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