The opportunity to make a small charitable donation on a store owner’s nickel may be just the encouragement shoppers need to forgo toting their goods home in a single-use plastic bag, new research suggests.
Shoppers are likely to save money in the run up to the holiday season if they use standard shopping trolleys, new research has found.
Researchers from Western University, SUNY Buffalo State College, University of Cincinnati, and City University of Hong Kong published a new paper in the Journal of Marketing that presents a methodological framework for managers to extract and monitor information related to products and their attributes from consumer reviews.
In an age of online restaurant reviews and product ratings, landing in first place on a “top 10” list can confer great benefits on the top-ranked option, magnifying the differences between it and all other choices and blinding people to important details that might otherwise affect their decision-making, according to research published by the American Psychological Association.
Amid supply chain issues resulting in emptying store shelves, the most common present under the Christmas tree this year may be a gift card, according to a retail expert at the Indiana University Kelley School of Business.
What can shoppers expect and how can they be prepared this holiday season? Georgia Tech food supply chain and safety expert Wendy White shares her insights.
Both liberals and conservatives consider bodily markets morally wrong, but for different reasons, according to new research from Cornell University and Virginia Tech.
By: Bill Wellock | Published: November 15, 2021 | 4:44 pm | SHARE: Amid ongoing COVID-19 concerns and global supply chain issues, the holiday shopping season is approaching.Black Friday marks the traditional start of big holiday deals, but shoppers are already looking for bargains. Florida State University College of Business experts are available to comment on this year’s holiday shopping trends.
Newly tenured CEOs in the consumer products industry are more likely to announce a product safety recall than CEOs who have been in the position longer, according to a new study of 25 years of recalls at publicly traded companies.
Consumers expected to spend during the holiday season though supply chain bottlenecks are making goods more expensive and not as readily available.
It’s common knowledge that holiday shopping is going to be challenging this year due to the broken supply chain. Many favorite items — like game consoles, toys, clothing and shoes — will be in short supply. And if you’re lucky enough to find the hottest toy on your child’s wish list, you will likely pay more for it.
A study led by the Indiana University Kelley School of Business found that students who selected "low-cost low-return" colleges experienced lower lifetime income -- as well as a higher chance of bankruptcy -- after graduation.
Researchers from Virginia Tech and Cornell University published a new paper in the Journal of Marketing that examines why people object to bodily markets and how those objections differ for liberals and conservatives.
Researchers from Virginia Tech and Cornell University published a new paper in the Journal of Marketing that examines why people object to bodily markets and how those objections differ for liberals and conservatives.
KINGSTON, R.I. – Nov. 1, 2021 – This holiday season, consumers will again face product shortages and shipping delays as they try to stock their cupboards for Thanksgiving and fill their closets with holiday gifts, say three supply chain management professors in the University of Rhode Island’s College of Business.While this is the second holiday season since the start of the COVID-19 pandemic, reports of empty store shelves may be even worse than last year.
They found that three factors – similarity, repetition and consecutiveness – drove the rabbit hole effect. When these three characteristics of media consumption are combined, they found, consumers become immersed in the category and expect to derive continued enjoyment from similar media.
Several U.S. cities have instituted taxes on drinks with added sugar in order to reduce consumption, but new research suggests these policies currently have one fatal flaw. The study found that sugary drink taxes only reduce purchasing if price tags mention that consumers pay that tax when they buy the drink.
Warning labels on sugar-sweetened beverages (SSB) and menu labeling requirements for chain restaurants could be a cost-effective policy leverage to prevent weight gain and reduce medical expenses, but their impact is expected to fade over time, finds a new study from the Brown School at Washington University in St. Louis.
How wonderful would it be if we can make money in our free time while helping researchers enhance AI efficiency at the same time? This is the idea that came to the mind of two young engineers from Chulalongkorn University who successfully developed ‘Wang’ (Free), a multi-award-winning platform that matches your free time with business opportunities and creates benefits for society. Various innovation awards guarantee the platform is the best startup.
Public health messages such as in the image (associated with this release) — designed to reduce parents’ purchases of sugar-sweetened beverages marketed as fruit drinks for children — convinced a significant percentage of parents to avoid those drinks, according to a study by researchers at the University of Washington and the University of Pennsylvania.
In a Q&A, Johns Hopkins Carey Business School Professor Andrew Ching, an economist with expertise in digital business, addresses some of the topics related to a potential breakup of Big Tech – including how the companies built their influence over their customers, whether monopolies provide any advantages to consumers, and whether antitrust action might serve as a disincentive to start-up tech companies aiming to emulate the innovations of the Big Tech giants.
New research from the University of Notre Dame suggests that experts from varying fields need to work together to overcome the public health crisis and that science can benefit by using marketing strategies with vaccine holdouts, much like brands do with customers.
The paper, “Anger in Consumer Reviews: Unhelpful but Persuasive?” published in the September 2021 issue of MIS Quarterly, challenges a well-accepted assumption by both researchers and practitioners that more helpful reviews are ultimately more influential. Specifically, their research examines how emotional expressions of anger in a negative review influence the way the review is perceived by its readers.
Airbnb created a free, smart-pricing tool for its Airbnb hosts. But the tool meant to promote racial equality has done little to solve the problem.
By bringing to light the consequences of Facebook’s algorithms, whistleblower Frances Haugen's testimony has forced corporations to rethink their relationship with Facebook and use of consumer data, according to digital media experts at the Olin Business School at Washington University in St. Louis.
Two faculty members at the University of Northern Colorado developed technology they found helps curb spending online, even if just by a little, through a 3-D printed vibration motor controller attached to a phone.
New research suggests that the natural beauty movement isn’t liberating women from cosmetics. In fact, cosmetic sales have actually increased alongside the rise of the no-makeup movement.
We are constantly surrounded by screens that offer us information on the weather, current events or the latest offers from the corner shop. Yet most displays are updated manually, if at all. Researchers at Aalto University and the Finnish Center for Artificial Intelligence FCAI have developed a new, simpler way to choose and arrange public display content so that it really catches people’s attention.
Researchers from the University of Cologne and University of Bremen published a new paper in the Journal of Marketing that examines how micro and macro conditions influence grocery shopping behaviors in different ways.
New research from the University of Notre Dame shows consumers often point the finger at more than one external party for product failures, at times bringing retailers under scrutiny rather than just the manufacturers. It warns retailers to be cautious about which brands they carry.
New research in the Academy of Management Journal shows startups can foster team dynamics, fundraising and productivity, and maximize profit earnings through a hybrid formation strategy wherein founders both like each other due to shared values/experiences and have proper complementary skills/capabilities.
Chula marketing professor from the Faculty of Commerce and Accountancy warned entrepreneurs of the “3Ps” of things they should not do, and to hang on to their hope. This fourth wave of COVID-19 too shall soon pass.
As more countries consider legalizing non-medical cannabis, new research shows that prominent health warnings and less attractive packaging should be mandated to reduce its appeal to children.
From the earliest days of the coronavirus pandemic, local shops, restaurants, and other small business have struggled with how best to respond to the ever-changing crisis.A new Berkeley Haas study found that when it came to closures, the big chains set the tone: In the first few weeks of the pandemic, local businesses not affiliated with a chain were more likely to close their doors if competing chain outlets in the same ZIP code shut theirs.
Companies that express remorse in the wake of a product failure are more likely to encourage customers to repurchase from them, according to new research from Binghamton University, State University of New York.
A voluntary AirBnb pricing algorithm substantially narrowed a pre-existing revenue gap between white and Black hosts, a new study has found – but only when Black hosts adopted it.
A research team including Vrinda Kadiyali of the Cornell SC Johnson College of Business, explored a path less traveled in the minimum wage debate – the potential positive impact on customer service and found that many consumers preferred service after the minimum wage increased.
Setting a price just below a round number ($39.99 instead of $40) may lead consumers into thinking a product is less expensive than it really is – but it can sometimes backfire on sellers, a new study shows.
One of the biggest marketing trends in the online shopping industry is personalization through curated product recommendations; however, it can change whether people buy a product they had been considering, according to new University of California San Diego research.
Expert Q&A: Do breakthrough cases mean we will soon need COVID boosters? The extremely contagious Delta variant continues to spread, prompting mask mandates, proof of vaccination, and other measures. Media invited to ask the experts about these and related topics.
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