Michigan State University experts can explain the elements of a great holiday movie, how brands tap into the popularity and nostalgia of these films and why we keep watching them.
Information security experts France Bélanger and Donna Wertalik, professors in the Pamplin College of Business at Virginia Tech and co-hosts of Voices of Privacy, provide tips for parents considering holiday gifts of smart toys for their children.
From electricity usage to piles of presents and an overload of food, this time of year can take a toll on the environment. Virginia Tech sustainability expert Jennifer Russell says even though it isn’t always what we want to hear during the holidays, it is really the “abundance” that is a challenge for sustainability. “Cutting back on the abundance is one of the most critical things we can do to make the holiday season more sustainable,” says Russell, who shared these five tips.
The University of Miami graduate and popular social media influencer visited the Miami Herbert Business School as a guest lecturer on Wednesday, offering insight on social media strategies and encouraging students to remain authentic to themselves.
A new George Washington University Politics Poll shows significant liabilities for U.S. President Joe Biden and former President Donald Trump heading into the 2024 election.
West Virginia University will be represented in Washington this holiday season beginning Tuesday (Nov. 28) with the official lighting of the U.S. Capitol Christmas Tree, an evergreen with many connections to the Mountain State through WVU Extension.
Foodies aren’t the only people who appreciate the significance of the Thanksgiving feast. For most, the holiday conjures visions of turkey dinners and pumpkin pies replete with all the fixings, such as mashed potatoes, cranberry sauce, and green bean casserole. But just as traditional Thanksgiving fare differs from foods served at the first Thanksgiving in Colonial America, the holiday’s modern spread is evolving to include global dishes that represent the diversity of today’s America.
A first ever study of wartime deepfake videos reveals their impact on news media and outlines implications for social media companies, media organisations and governments.
This Halloween is expected to look a lot like Barbie’s Dreamland. The widely successful summer film’s stars Barbie and Ken have found their way onto the top Halloween costume lists for this year.
By: Bill Wellock | Published: October 12, 2023 | 9:00 am | SHARE: Napoleon Bonaparte was a towering figure in history. He seized power in the aftermath of the French Revolution, remade the country and conquered much of Europe. A single exile was not enough to keep him from threatening a long-standing power structure on the continent.
Chula Marketing professor draws attention to the strengths and weaknesses that Thai entrepreneurs and related sectors should immediately address so that the Thai economy can soar with soft power while revealing Chula’s readiness to drive research and social innovation to create the leaders of the future and drive Thai soft power to the global society.
Taylor Swift’s Swifties and professional football fanatics typically do not rub elbows. But in the past two weeks, they’ve been finding some common ground. When the pop superstar attended a Sunday night prime time NFL match-up between the Kansas City Chiefs and the New York Jets, her appearance set in motion a frenzy of attention and situated the league in front of a new fan base.
Ever find yourself inexplicably sucked into (another!) video of social media influencer downing a massive feast of 100 different kinds of shrimp? You can't scroll past. And before you know it, you're craving crustaceans, making reservations at that new seafood restaurant, and searching for recipes. We've got one word for you: mukbang.
As Netflix prepares to release a new streaming miniseries, "The Fall of the House of Usher," Ashley Reed, an associate professor of English at Virginia Tech, discusses author Edgar Allan Poe’s legacy and the evolving impacts of his work on literature and film.
The “Barbie” buzz continues, even months after the blockbuster movie’s release. The box office record-breaking film now is available to rent or buy through various video on demand platforms, including Prime Video and Apple TV.
Marketing professor Mary Beth Furst explains why TKO has reason to believe that both WWE and UFC can complement each other to grow the overall market of viewers in the combat sports and entertainment space.
Susan G. Komen®, the world’s leading breast cancer organization, will be hosting the annual 2023 Inland Empire MORE THAN PINK Walk on Sunday, October 8, 2023. The annual Walk will be held again at Town Square Park in Murrieta.
Susan G. Komen®, the world’s leading breast cancer organization, will be hosting the return of the 2023 Bay Area MORE THAN PINK Walk on Sunday, October 1, 2023, at the San Francisco Zoo & Gardens.
This fall, ABC will premiere the reality show “The Golden Bachelor,” a spinoff of “The Bachelor,” where the star is Gerry Turner, a 71-year-old man looking for a new partner. The show has the potential to help normalize the desire for love at any age, said an expert on productive engagement of older adults.
Susan G. Komen®, the world’s leading breast cancer organization, will be hosting the annual 2023 Seattle MORE THAN PINK Walk on Saturday, September 23. The annual Walk will be held for the first time at Woodland Park Zoo.
Bewildering as the premature arrival of Halloween merchandise might seem, the impetus for retailers to get the jump on a holiday can be readily explained as simple economic behavior. Jadrian Wooten, a Virginia Tech professor of economics, explained what drives these early holiday displays.
Chulalongkorn University’s Faculty of Communication Arts, in collaboration with Thai Media Fund, is organizing the Creative Luk Thung: Thai Soft Power Going Global project to promote the arts of Thai Luk thung music or Folk Song on the occasion of the 84th anniversary of the emergence of luk thung music in Thailand.
Consumer psychology expert Colleen Kirk, D.P.S., associate professor of management and marketing studies at New York Institute of Technology, shares insight on why Barbie’s brand is more relevant than ever.
Singer Tony Bennett, dead at age 96, left behind a mountain of musical achievements over a career that spanned eight decades. Singer and Virginia Tech voice expert Ariana Wyatt expounds on Bennett’s many contributions to music and society.
More than just 20th Century American summer nostalgia: Michael Zalot of Cedar Crest College collects, studies and catalogs hundreds of popular arcade and amusement-park game tokens that once served as a micro-economy of exchange.
Hollywood actors and writers are standing side by side on the picket line for the first time in more than 60 years. Future blockbusters such as the next “Mission: Impossible” and “Deadpool” movies and the fifth season of “Stranger Things” have stopped production. “More than 11,000 writers were involved in the Writers Guild of America strike.
New users signing up for Threads, Meta’s response to Twitter, should be aware of the app’s data collection capabilities, says a Virginia Tech privacy expert. “Threads collects user data across 25 different categories, surpassing Twitter’s data collection capabilities,” says Donna Wertalik, a professor of practice in marketing for the Pamplin College of Business at Virginia Tech and Voices of Privacy co-host.